Use memory
science to make your ads drive big sales
A focused three-week sprint to nail your ad messaging and redesign your ad creatives so they stick in people's heads and sell like never before.
Use memory
science to make your ads drive big sales
A focused three-week sprint to nail your ad messaging and redesign your ad creatives so they stick in people's heads and sell like never before.
Trusted by teams at















SPEND LESS. SELL MORE
Memory-driven ads have the highest ROI in advertising. Lower cost per acquisition, higher conversion rates, compounding returns over time.

STAND OUT IN THE FEED
Apply neuroscience-backed copy and visual tweaks to dominate social feeds and burn your brand into buyer memory.

BOOST WORD OF MOUTH
What's easy to remember is also easy to repeat. Your customers won't shut up about you and become your sales team — for free.
Social ads should be optimised for memory, not clicks.
Social ads should be optimised for memory, not clicks.
Social media users rarely click and buy on the spot
They come to social platforms for entertainment, news, or learning something useful. Not for shopping.
Memory beats clicks every time
Your brand must burn into their minds during the scroll — so when they're ready to buy, you're the only option they remember.
Memory-driven advertising is your unfair advantage
Your ads will plant seeds that convert days, weeks or even months later. Use messaging and memory science to make them sticky.
Make your ads unforgettable. Drive mad sales.
Fast-track, big wins
Quick Boost
Small adjustments.
Big sales.
Workshop (90 min): We live-edit your actual ads together
- Find the expensive problems that make people spend money on solutions like yours
- Apply memory-science-backed copy and design formulas to your real ads
- Your team learns by doing
Maximum impact
Full Pack
Full messaging upgrade.
Maximum sales impact.
Messaging Workshop 1: Finding your buyers' most expensive problems
Messaging Workshop 2: Defining your differentiated value
Full messaging canvas to align your team
Ad creation workshop (2x 90 min) - Live-editing your actual ads together. Your team learns how to do it themselves


Working with Justyna was the best thing we've done in 2025
Michel
Founder @ CXM Academy
"She guided us to a crystal-clear messaging and positioning strategy that resonates with our ideal clients. And she did that like a master and with flair. She was digging deep until we uncovered the core of our brand's value."
How it works

1. BOOK A 15-MIN INTRO CALL
In this quick chat you can ask any questions and see if this sprint is right for you.

2. FILL OUT AN INTAKE FORM
Share info about your product, market, competitors, and current challenges. You can include sales calls recordings, demos or anything else that will help me understand what you do.

3. PICK A PACKAGE AND PAY
You will receive a payment link for the package of your choice. After paying, you can book the workshop.
The Goods.
Here's what you get in the Full Package
Two messaging workshops
Workshop 1: We get obsessive about your ideal customer and their most expensive problems. And exactly where your product fits in.
Workshop 2: We nail the single most irresistible reason to choose you over everyone else. The answer that makes prospects think "where have you been all my life?


Unforgettable messaging canvas
A ridiculously pretty infographic that captures what problem you solve, what makes you the only logical choice, and the exact messages to hammer in every ad until your audience recites it all back to you at 3 am half-asleep.
Two 90-min ad creation workshops
This is where things get exciting. We take your new messaging out for a spin to create ads. Live. Together. You'll learn by doing how to go from a message to unforgettable ads that drive mad sales.

See results in days.Watch revenue explode
over months
Memory-driven advertising works both in the short- and long term. Attract customers who are ready to buy today. Stick in the heads of customers who will buy tomorrow.


"Really big fan of Justyna and her Marketing Waiting Room concept!"
Kyle Racki, CEO @ Proposify
Proposify
tripled
LinkedIn Ads
performance
By applying memory-first approach to their advertising, Proposify tripled their LinkedIn Ads performance while cutting their budget in half!

"Really big fan of Justyna and her Marketing Waiting Room concept!"
Kyle Racki, CEO @ Proposify
Proposify
tripled
LinkedIn Ads
performance
By applying memory-first approach to their advertising, Proposify tripled their LinkedIn Ads performance while cutting their budget in half!



Testimonials

"Working with Justyna was (and still is) one of the best things I've done in 2025. She has a structured and thought-provoking approach that helped me cut through all the noise and finally get my head wrapped around what I wanted to say to my audience. She guided me to a crystal-clear messaging and positioning strategy that resonates with my ideal client profile. And she did that like a master and with flair. What I loved most was her relentless dedication to digging deep until we uncovered the core of my brand's story."
Michel
Founder @ CXM Academy

"Working with Justi was magical. She was structured, and genuinely thought-provoking.She helped me get clear on my positioning and it instantly changed how I approach content and ads. What I liked most was how she kept digging until we got to the real problem and the exact words my audience actually uses. The only thing to improve is making the AI assistant easier to keep in sync as my thinking evolves."
Joris
Founder @ Causality Engine

"I've been stuck on how to tell my story in my content for the last year or so, but after doing this, I had the breakthrough I've been looking for. Justi made it feel almost effortless to decode this mystery that's been puzzling me for so long!"
Finn
Fractional CMO for B2B services companies

"I found Justyna's way of inquiring about my business and my needs extremely thorough, didn't stop until she squeezed every bit of value out of me and then transformed that into an extremely useful messaging and positioning consultant. Working with her certainly helped me understand and tailor my business messaging and positioning much better."
Mihai
`Founder @ Foresion`

"One of the best things I've done for my content and strategy was to reach out to Justyna. She took all my braindumps, doubts and ideas and organised them into a shockingly crystal clear structure. Impact was immediate, and after our sessions I understood how to talk, think and create in order to attract bigger clients. And the AI assistant she created for me was nothing short of magic: A tool that helps me brainstorm and come up with ideas without losing sight of my targeting and goals. 10 out of 5 stars."
Andreea
Founder @ Hype Maven

"I've been fighting for a whole year to figure out my messaging and content strategy. And then just like that: BOOM! It all clicks"
Lydie
Founder @ INÉRO

"Justi unlocked my team and made them think in a way more creative way! I was buzzing with content ideas because it got me a really clear jumping off point to create relevant content"
Lena
Head of Marketing @ Getronics

"Justi clarified how our product solves buyers' problems in a new way, giving us a massive lightbulb moment. We decided that our social content strategy should focus more on driving buying decisions."
Mancy
Founder @ Justbanter.ai

"In such a short time, we came so far in mapping out my complete content and brand strategy - oh my god! Truly awesome!"
Hans
Founder @ Demand Systems GmbH

One of the best investments I made! If you want to go from 'random acts of content' to a true, sustainable content strategy, you need to do this. It helped me tactically organize my content and go deep on my ICP and come up with 3 core content pillars that I can focus on to reach them
Anneliese
Co-founder @ ShowStop

Hi! I'm Justyna.
As Head of Marketing, I learned buyers rarely click and buy. They scroll past, remember the brand, and buy later.
So I stopped obsessing over clicks and started optimising for memory.
That's how I coined the Marketing Waiting Room concept: Own a distinctive space in buyers' minds before they're ready to buy.
Now I help my clients build unforgettable brands through distinctive messaging and memory science
About me
As Head of Marketing, I learned buyers rarely click and buy. They scroll past, remember the brand, and buy later.
So I stopped obsessing over clicks and started optimising for memory.
That's how I coined the Marketing Waiting Room concept: Own a distinctive space in buyers' minds before they're ready to buy.
Now I help my clients build unforgettable brands through distinctive messaging and memory science



Questions? Shoot! We respond within one hour



Make your ads unforgettable
Book a 15-minute intro call to discuss if this advertising sprint is right for you.
Limited spots available each month